Friday, October 25, 2013

Meet the Founders

Today we are celebrating our founders on the blog!

If you missed the previous installments of Meet the Administrative and Design Team, please click here for Part I, Part II, Part III and Part IV.
In honour of our 25th anniversary this month, we will focus on co-founders Carol Sebert and Donna Hastings.  Creative Matters Inc. was established in 1988 when Carol and Donna joined forces to bring their vision for original, handcrafted floorcoverings to interior designers, architects and residential clients worldwide. 


Born in Virginia, U.S.A. and raised in Ottawa, Ontario, Carol attended Ontario College of Art and Design (OCAD) in Toronto to explore art and textiles.  She specialized in textile design at Sheridan Institute of Technology and Advanced Learning. Carol has worked with a variety of mediums as a silk painter, paper maker, costume dryer, set decorator and freelance artist.  She moved in to carpet design and went on to co-found Creative Matters in 1988.  Carol is passionate about textile design and enjoys the thrill of working with the team of talented designers at Creative Matters and the fair trade weavers in Southeast Asia to take the designs from concepts and artwork to the finished product.



Donna was born and raised in Toronto, Ontario, and graduated from Ryerson University’s Fashion Design program where she specialized in custom hand-crafted garments.  She created and painted silk tapestries and kimonos before moving in to carpet design and management.   Donna enjoys Art Day for the opportunity and freedom to create spontaneously and she has always enjoyed drawing and painting.  Her favorite place to be is in nature and observing the flora and fauna, especially at her cottage where she can watch birds and be on the water. 


Monday, September 23, 2013

Stay Gold!



The 1920s has been described as the decade in which fashion entered the modern era.  The '20s and  '30s saw flappers, shift dresses, hats for men (fedoras, bowler hats and newsboy caps), and accessories such as elbow length gloves.  The art world saw the rise of Surrealism and Art Deco.  

When Creative Director Ana Cunningham stumbled upon a stack of vintage Vogue, Harper’s Bazaar and Vanity Fair magazines at a garage sale, she bought them immediately.  The publication dates range from 1924 – 1940 and their pages are full of stunning artwork, advertisements and fashion.





Comparing magazines from the '30s with the modern day magazine insert also proves interesting.  Here is the Globe Style Advisor insert for Fall 2013 with the vintage magazines for contrast. 




  


The trends from the Roaring Twenties and the 1930s continue to inspire many different aspects of film, music, fashion, pop culture and interior design, to name a few areas.  


Creative Matters’ 25th Anniversary line of rug designs captures the essence of the era with the “silver and golden hues yet intricate patterning” that is reminiscent of F. Scott Fitzgerald’s “The Great Gatsby.”  The latest line of luxurious fair trade rug designs will launch at the New York International Carpet Show in October 2013.  Here are some of the designs next to the pages of the vintage magazines.




 Empire, XXV Collection


Dream - Vibrant, XXV Collection


 Dream - Gold and Silver, XXV Collection

Twiggy, XXV Collection



It’s not hard to see how current clothing trends are also derived from these fashions.  Brooks Brothers recently put out a Great Gatsby line of menswear, and other major retailers like ASOS and Topshop offer pieces to replicate this “iconic style with a modern twist.”
 
The Creative Matters team looks forward to the October launch in Manhattan at the New York International Carpet Show, described as an “inviting and established showcase for the most current and innovative products by visionary artisan carpetmakers.”  

Until next time...







Tuesday, September 10, 2013

Meet the Design Team, Part III

Introducing the Design Team, Part III

If you missed earlier installments, click to get caught up on the Administrative Team, the Design Team Part I and the Design Team Part II


Leah Phillips, Art Director

Originally from Fredericton, New Brunswick, Leah has been with Creative Matters for the past six years and in textile design for over 15 years.  She studied Fabric Surface Design at New Brunswick College of Craft & Design and brings a variety of skills and expertise to the design team in her role as Art Director. 
 

Leah’s eye for the innovative shines through as she loves to mix traditional and contemporary techniques.  She doesn’t shy away from making a mess and working with her hands on Art Day as the designers are inspired to create new and fresh designs. 




Ana Cunningham, Creative Director/Project Manager


Having been inspired by textiles while traveling in Ghana, West Africa, Ana brings her international experience to Creative Matters.  Back in Canada, she graduated from the Textile studio at Sheridan Institute and has been an integral part of the Creative Matters team for 15 years. 


She views textiles as a vehicle for self-expression and storytelling, and this passion is relayed in her role as Creative Director/Project Manager.  Ana is always ready for a challenge and approaches Art Day with excitement for the opportunity and freedom to explore different mediums and their capabilities. 

As a bonus, click here to read an interview all about Ana's education background.
 




Ali McMurter, Senior Designer

Ali grew up in Streetsville and attended the University of Guelph for Fine Art and Geography.  Upon graduation she worked in a design studio in New York, then later moved home to work in Toronto and has been with the CMI team since 2006. 

She is deeply interested in the effect of colour, lines and texture, and exploring different materials.  Ali is inspired by found materials as a medium, full of possibility and history.  One of her favorite parts of working with textiles is the process: “manufacturing techniques, influences and stories.”